Digipak Advert 2nd Draft

From the feedback I was given from my class I decided to do a second draft of my advert. I was advised that my first draft of my digipak advert didn't link with my actual digipak as one was all black and white and other was in colour and a few other differences made them too different and I had to make some changes to make them similar.  The first major change was the black and white, even though the first advert had very nice colours and I wanted to keep that because of that reason I decided to make the second draft black and white which has come out well. The black and white helps link the digipak and the advert together which is important because if you see the advert you will know what digipak to purchase as the design is the same.

The second change is the colour of the font from Black to a burgundy colour. I used this colour as it is consistent throughout my digipak and it would again informs the consumer that they are both linked and  makes it easier for it to be recognisable. However I encountered a problem when doing this as I felt that the words didn't stand out enough and got lost within the picture. Therefore, I added effects such as a stroke around the lettering and small subtle shadow which I felt worked really well as it made the words stand out from the image. However, I may have a problem with the audience reading the reviews as the stroke around the lettering may obscure the words from being readable.

Digipak 2nd draft

Above is my second draft of my Digipak. The noticeable changes are mainly the CDs as from my feedback I was advised to change and rethink my idea for the CDs. With consideration I decided to use images of iconic landmarks in London to again show where the band originated from and to show they are sticking to their roots. I made the images black and white and changed the brightness and contrast of the until I thought they were the best they could. be. 

Also anther thing which I have improved on my Digipak is the colour scheme. This is because before the red was bright and clashed with the black and white rather than compliment it which i was hoping for. This change was instigated from the feedback I received which I agree with.

Finally, I have also designed a raffle ticket. This was a long process as I wasn't happy with the designs I was making and it looked unprofessional. The raffle ticket above was one of the best I designed however I am still thinking on how I can improve it as I think it could be much better. My current train of thought is that i use an image of the band holding the code in their hands for example holding some sort of board or paper and I can edit the codes on in Photoshop.

Rogues Gallery Digipak Advert- 1st Draft

Digipak- 1st Draft

This is my first draft of my digipak with all panels together. Some panels need improvements and more designing such as the raffle ticket panel. I am going to analyse each panel separately and state which improvements are needed and what i like about it in a later post.

Track Listing

Track listing

- Hair of the Dog
- Club Foot
- I Hear Voices
- Never Knew 
- R U Mine?
- Naive
- Do I Wanna Know?
- Look Right Through

Above is the track listing I have chosen to feature in my digipak. Most of the songs above are taken from other Indie rock bands such as R U Mine? and Do I Wanna Know which are from the Arctic Monkeys. Also it has the song that features in our music video Club Foot.